Each Way Leader
  • ROI
  • Relative Strike Rate
  • Value for Money
  • Lifetime Profit
  • Bank Growth
  • Volatility
  • Price Attainability
Comments Rating 0 (0 reviews)


The Each Way Leader focuses on finding overpriced selections in the each way markets at longer odds.

Expect sensible staking, a solid ROI, and a higher than average strike rate.

This service has been well received by both users and the major tipping review websites.

Overall: recommended.


  • Sensible staking.
  • Lower-risk.
  • Impressive balance between the ROI and strike rate.
  • Probably has an edge over the odds.
  • 30-day money-back guarantee.
  • £1 trial sometimes available.


  • Unlikely to work on the betting exchanges.
  • May result in faster account restrictions.

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Name:Each Way Leader
Platform:Betting Gods
Type:Tipster – horse racing
Price:£39 per month
Trial?£1 trial sometimes available
Money-Back Guarantee?30-days
Rating:3.6 / 5
How to Join?Get your tips here

Welcome to my Each Way Leader review.

Where I’ve analysed this tipster’s betting record to help give you a better idea of what to expect from this service.

And thus help you decide if this tipster is right for your style of betting.

What is the Each Way Leader?

The Each Way Leader is a horse racing tipster that operates out of the Betting Gods tipster management platform.

This service focuses on providing each way bets on overpriced selections at longer odds.

At the time of writing, the Each Way Leader has secured a cumulative profit of +324.6 points since launching in September 2017 betting 1 point each way.

The full service stats are as follows (correct at the time of publishing):

Cumulative profit:+324.6 points
Ave. odds:10.0
Strike rate:36.94%
Ave. monthly profit:+17 points
Bank growth:216.43%
Starting bankroll:150 points
Bet size:1 point each way
Bet volume:50 – 60 bets per month
Selections sent:6pm – 8pm – 7 days per week
Bookmakers:BOG advised
Works on the exchange?Limited capacity

Who’s Behind the Each Way Leader?

Jim is the tipster behind this service.

And because the Each Way Leader is part of the Betting Gods network.

This means that Jim has successfully passed their mandatory 16-week proofing protocol before being allowed to go public.

Similarly, if Jim is unable to maintain an acceptable level of performance going forward.

He risks being removed from the Betting Gods roster.

You can learn more about how Darren Moore’s tipster stable operates in my complete Betting Gods review.

How Much Does a Subscription Cost?

I’ve noticed that the Betting Gods change their pricing plans quite often.

At the time of writing, a monthly subscription to the Each Way Leader service costs £39.

There was also a £1 trial for 7 days when I checked too.

Can You Get a Refund?


You can get your money back within 30-days.

What Can You Expect?

I’ve been using and reviewing tipping services of all kinds for a few years now.

And having had a good look at Jim’s betting record.

Here’s what I think you can expect when you join up to the Each Way Leader service.

1: A Good Balance Between SR and ROI

Because this service only issues each way bets.

The place market wins serve to keep the strike rate at a comfortable level.

Thus helping to stabilise the variance and take the sting out of the drawdowns somewhat.

And I was pleasantly surprised to see that this did not come at the expense of a lower ROI.

Which stands at a solid 28.86% at the time of writing.

In fact, when I checked the Betting Gods leaderboard.

I couldn’t find another horse racing tipster that’s currently beating either of these key metrics.

2: Sensible Staking

The Each Way Leader only tips at 1 point stakes each way.

And with just 1-2 bets advised per day on average.

This means that you’ll rarely risk more than 2.7% of your 150-point starting bankroll per day.

So, the drawdowns probably won’t feel quite as bad when compared to a higher-volume tipster that uses variable staking.

3: Bets With An Edge

Although I didn’t split the bets into their win and place parts to arrive at this conclusion.

I don’t think it’s entirely unreasonable to say that the Each Way Leader probably has a legitimate edge over the odds.

Because the recorded average odds of 10.0 implies that you’d typically expect to win around 10% of you bets.

But Jim is currently winning at a rate of 36.94%.

Which means that you should only be getting paid out at odds of 2.7 on average.

And because 10.0 > 2.7.

Securing this amount of value is what’s resulted in the +324.6 points of profit to date.

Furthermore, because the service has been running since September 2017.

And has more than 500 bets on record.

I’m inclined to say that these results are down to skill rather than ‘luck’.

A Few Points to Consider

Here are a couple of things that you might want to consider before joining up:

1: Unlikely to Work on the Exchanges

I’ve previously tried to use horse racing services that tip each way the evening before on the betting exchanges.

And I found it quite difficult to get matched.

Because what you’ll typically find when the markets are poorly formed, is a bunch of opportunists offering silly prices on the other side of the book.

Also, in order to account for the exchange commission, you’ll need to calculate the equivalent value price (EVP) using this formula:

EVP = ((quoted decimal odds – 1) / (1 – decimal exchange commission)) + 1

Which may make it even harder to get matched at the required value odds.

2: Your Accounts May be at Risk

I’ve found that taking prices in the overnight markets usually results in swifter stake restrictions by the bookmakers.

And whilst this is pretty much unavoidable when you’re consistently taking value from the markets.

It appears that the bookmakers really hate it when you exploit their early prices.

What Do Others Think?

I had a look around.

And it seems that the Each Way Leader service has been well received by both punters and tipping service review sites alike.

Gaining a 5/5 rating on TipstersReview.co.uk.

From the 82 reviews left by people who subscribe to Jim’s service:

Each Way Leader User Reviews

Image credit: https://www.tipstersreview.co.uk/rating-system/each-way-leader

With some users praising the strike rate, high-quality tips, and minimal time required to place the bets.

Pros v Cons

In my opinion?

Here’s how I think the pros and cons stack up for the Each Way Leader:


  • Sensible staking;
  • Lower-risk;
  • Impressive balance between the ROI and strike rate;
  • Probably has an edge over the odds;
  • 30-day money-back guarantee;
  • £1 trial sometimes available.


  • Unlikely to work on the betting exchanges;
  • May result in faster account restrictions.

Conclusion: An Excellent Addition to Your Portfolio

In my view?

Whilst past performance is never a 100% reliable indicator as to what’s going to happen in the future.

If Jim can maintain the level of performance evident at the time of me writing this review.

I’d say that you have a fair chance of making money with this service.

So, if you’re looking for a ‘lower-risk’ tipster with a well balanced strike rate to ROI ratio.

The Each Way Leader might well be an excellent addition to your betting portfolio.

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